Making business succession work for you
March/April 2010 PrintPrint this Article

PhotoMaking any small business a success requires planning, hard work and, yes, luck. When your company's future after you depart is as important to you as running your business today, you'll need more than luck. Begin taking steps early to ensure that your company's success continues after you're no longer involved.

Understand the need
The successful transfer of your business can help provide you with your primary retirement income. Or it can provide a financial benefit for loved ones if you die or become disabled. Succession planning is about you and your loved one's financial security, but it may also be about your company's continued success. That's not surprising if your business is your life's work.

That's why plotting your company's future is about more than simply what you want, no matter who succeeds you. Your company's continued success will depend on the enthusiasm and expertise of your successor. That's where succession planning can help identify the right prospects to help ensure a successful transfer of your company.

Start from scratch
To begin planning your succession, first describe your company in business and marketing plans. What does it do? Who does it serve? Where is its market and who are its customers? Who are your competitors? Do you compete on price, quality or a combination of the two? This gives your eventual successor a snapshot of your business, its products and your customers.

Pick and prepare
Next, consider the following steps:

Pay for succession
Next, consider choosing a mechanism that will help you transfer the business to your successor for the right price. You might:

Working with your tax and legal advisors, your licensed financial professional can help you develop a financial strategy designed to help fund the transfer of your business.

FINRA Reference #FR2009-1207-0269/E 01/29/10


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